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Marketing management :

Ramaswamy, V S

Marketing management : global perspective Indian context / by V S Ramaswamy and S Namakumari - 4th ed. - Delhi : MacMillan, 2010. - xxxix, 872p

ISBN: 0230637299 9780230637290

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / RAM-4ed

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