Advertising and promotions : an IMC perspective
Shah, Kruti
Advertising and promotions : an IMC perspective by Kruti Shah and Alan D'Souza - New Delhi TMH 2010 - xxx, 987p
9780070080317
Advertising
659.113 SHA
Advertising and promotions : an IMC perspective by Kruti Shah and Alan D'Souza - New Delhi TMH 2010 - xxx, 987p
9780070080317
Advertising
659.113 SHA