MARC details
000 -LEADER |
fixed length control field |
02050cam a22004578i 4500 |
CONTROL NUMBER |
control field |
947816807 |
CONTROL NUMBER IDENTIFIER |
control field |
OCoLC |
DATE AND TIME OF LATEST TRANSACTION |
control field |
20181023092623.0 |
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160721s2016 nyua b 001 0 eng |
LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2016021876 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780231174824 |
INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0231174829 |
SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)947816807 |
Canceled/invalid control number |
(OCoLC)947020166 |
CATALOGING SOURCE |
Original cataloging agency |
DLC |
Language of cataloging |
eng |
Description conventions |
rda |
Transcribing agency |
DLC |
Modifying agency |
BTCTA |
-- |
OCLCO |
-- |
OCLCF |
-- |
YDXCP |
-- |
BDX |
-- |
JAO |
-- |
NYP |
AUTHENTICATION CODE |
Authentication code |
pcc |
LOCAL HOLDINGS (OCLC) |
Holding library |
NYPP |
LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD30.28 |
Item number |
.S42995 2016 |
DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.4012 |
Edition number |
23 |
Item number |
SHE |
MAIN ENTRY--PERSONAL NAME |
Personal name |
Sherman, Len, |
Dates associated with a name |
1956- |
Relator term |
author. |
9 (RLIN) |
5327 |
TITLE STATEMENT |
Title |
If you're in a dogfight, become a cat! : |
Remainder of title |
strategies for long-term growth / |
Statement of responsibility, etc |
Leonard Sherman. |
VARYING FORM OF TITLE |
Title proper/short title |
If you are in a dogfight, become a cat! |
PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
New York : |
Name of publisher, distributor, etc |
Columbia Business School Press, |
Date of publication, distribution, etc |
c2017. |
PHYSICAL DESCRIPTION |
Extent |
x, 348 p. : |
Other physical details |
color ill. ; |
Dimensions |
24 cm. |
BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc |
Includes bibliographical references and index. |
FORMATTED CONTENTS NOTE |
Formatted contents note |
The origins of modern business strategy thinking -- There's no such thing as a bad industry -- Why are we in business? -- The search for business's holy grail: long-term profitable growth -- Do you know what your strategy is? -- Getting strategy right -- Creating strong brands -- Brand builders and killers -- What makes products meaningfully different? -- Where do great ideas come from? -- Strategies to break away from the pack -- Hitting the bull's-eye. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Strategic planning. |
SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Industrial management. |
ADDED ENTRY--CORPORATE NAME |
Corporate name or jurisdiction name as entry element |
Columbia Business School Publishing, |
Relator term |
publisher. |
ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Item type |
Books |