How to use graphic design to sell things, explain things (Record no. 13392)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01293 a2200217 4500 |
| CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230711161936.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230711b |||||||| |||| 00| 0 eng d |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780500296189 |
| CATALOGING SOURCE | |
| Transcribing agency | LRC |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 741.6 |
| Item number | MIC |
| MAIN ENTRY--PERSONAL NAME | |
| Personal name | Michael, Bierut |
| TITLE STATEMENT | |
| Title | How to use graphic design to sell things, explain things |
| Statement of responsibility, etc. | by Michael Bierut |
| PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Thames & Hudson , |
| Place of publication, distribution, etc. | USA : |
| Date of publication, distribution, etc. | 2021. |
| PHYSICAL DESCRIPTION | |
| Extent | 352 p. |
| GENERAL NOTE | |
| General note | Logos, packages, signs, publications, websites: in the modern world we are surrounded by graphic design. Where does it come from? Why does it look that way? What is it supposed to do?<br/><br/>How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world is the career monograph from graphic designer Michael Bierut. Using examples from a portfolio spanning five decades, Bierut provides the answers, describing three dozen projects from start to finish, with insights into the creative process, his working life, his relationship with clients, and the challenges that any creative person faces in bringing innovative work into the world today. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Graphic design |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Pedagogy |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Typography |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Design | Learning Resource Centre | Learning Resource Centre | 24/08/2023 | 144 | 3216.00 | 3 | 1 | 741.6 MIC | 15362 | 31/08/2023 | 10/08/2023 | 3216.00 | 24/08/2023 | Books |