MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01301cam a2200337 a 4500 |
| CONTROL NUMBER |
|---|
| control field |
15088155 |
| DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20130613101607.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
071120s2008 enka b 001 0 eng |
| LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2007047429 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780749454692 |
| INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0749454695 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)ocn182621424 |
| SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)182621424 |
| CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
BTCTA |
| -- |
BAKER |
| -- |
YDXCP |
| -- |
BWKUK |
| -- |
BWK |
| -- |
BWX |
| -- |
DLC |
| LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.1255 |
| Item number |
.H36 2008 |
| DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.827 |
| Edition number |
22 |
| Item number |
HAM |
| MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hammond, James, |
| Dates associated with a name |
1952- |
| 9 (RLIN) |
7070 |
| TITLE STATEMENT |
|---|
| Title |
Branding your business : |
| Remainder of title |
promoting your business, attracting customers and standing out in the market place / |
| Statement of responsibility, etc |
James Hammond. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London ; |
| -- |
New Delhi : |
| Name of publisher, distributor, etc |
Kogan Page Limited, |
| Date of publication, distribution, etc |
c2008. |
| PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 255 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| SERIES STATEMENT |
|---|
| Series statement |
Sunday Times business enterprise series |
| GENERAL NOTE |
|---|
| General note |
At head of title: The Sunday times. |
| BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references (p. [247]-249) and index. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Branding (Marketing) |
| General subdivision |
Management. |
| 9 (RLIN) |
7071 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Consumer behavior. |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Brand name products |
| General subdivision |
Psychological aspects. |
| 9 (RLIN) |
7072 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Senses and sensation. |
| 9 (RLIN) |
7073 |
| SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Communication in marketing. |
| 9 (RLIN) |
7074 |
| ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/fy0804/2007047429.html">http://www.loc.gov/catdir/toc/fy0804/2007047429.html</a> |
| ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Item type |
Books |
