Techno-ready marketing (Record no. 621)

MARC details
000 -LEADER
fixed length control field	00615nam a2200217Ia 4500
CONTROL NUMBER IDENTIFIER
control field	OSt
DATE AND TIME OF LATEST TRANSACTION
control field	20111222143807.0
FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	111104s9999 xx 000 0 und d
INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781416576631
CATALOGING SOURCE
Transcribing agency	LRC
LANGUAGE CODE
Language code of text/sound track or separate title	English
DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8 PAR
MAIN ENTRY--PERSONAL NAME
Personal name	Parasuraman, A
9 (RLIN)	2331
TITLE STATEMENT
Title	Techno-ready marketing
Statement of responsibility, etc.	by A Parasuraman and Charles L Colby
PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York
Name of publisher, distributor, etc.	Free Press
Date of publication, distribution, etc.	c2001
PHYSICAL DESCRIPTION
Extent	xiv, 224p
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	technological innovations
Form subdivision	Management
9 (RLIN)	2332
SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Technological innovations
Form subdivision	Marketing
9 (RLIN)	2333
ADDED ENTRY--PERSONAL NAME
Personal name	Colby, Charles L
9 (RLIN)	2334
ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books
Source of classification or shelving scheme	Dewey Decimal Classification

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Use restrictions	Not for loan	Home library	Current library	Date acquired	Source of acquisition	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Coded location qualifier
		Dewey Decimal Classification				Learning Resource Centre	Learning Resource Centre	04/11/2011	Flipkart.com	680.00		658.8 PAR	621	22/05/2012	04/11/2011	Books	911957 / 30.12.10