Normal view
MARC view
Marketing Research (Topical Term)
Machine generated authority record.
Work cat.: (OSt)1209: Bearden, Wiliam O. 2141, Handbook of markeitng scales: multi item measures for marketing and consumer behaviour research, 2011
Machine generated authority record.
Work cat.: (OSt)1209: Bearden, Wiliam O. 2141, Handbook of markeitng scales: multi item measures for marketing and consumer behaviour research, 2011