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Strategy : theory and practice by Stewart Clegg, Chris Carter, Martin Kornberger and Jochen Schweitzer

By: Contributor(s): Material type: TextTextPublication details: Los Angeles : Sage, 2011.Description: xxvii, 460 p. : ill. (chiefly col.) ; 28 cmISBN:
  • 9781849201520 (pbk.)
Other title:
  • Strategy : theory and practice
Subject(s): DDC classification:
  • 658.4012 CLE
Contents:
The context and emergence of strategic thinking -- Strategy and competitive performance -- Strategy discovers uniqueness: the role of resources and knowledge -- Strategy as process and practice -- Marketing and branding as strategic forces -- Strategy and innovation -- Strategists, top management teams and governance -- Strategic decision-making -- Organizational politics and strategy -- International and collaborative strategies -- Financialization, risk and accountability -- Globalization and strategy.
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Includes bibliographical references (p. 431-456) and index.

The context and emergence of strategic thinking -- Strategy and competitive performance -- Strategy discovers uniqueness: the role of resources and knowledge -- Strategy as process and practice -- Marketing and branding as strategic forces -- Strategy and innovation -- Strategists, top management teams and governance -- Strategic decision-making -- Organizational politics and strategy -- International and collaborative strategies -- Financialization, risk and accountability -- Globalization and strategy.

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