Kellogg on integrated marketing Edited by Dawn Iacobucci and Bobby Calder
Material type: TextLanguage: English Publication details: New Delhi Wiley India c2003, 2007Description: xxi, 314pISBN:- 8126511249
- 658.8 IAC
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
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Books | Learning Resource Centre | 658.8 KEL (Browse shelf(Opens below)) | Available | 586 |
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658.8 KAU Case study solutions marketing | 658.8 KAW Selling the dream : | 658.8 KEE Global marketing management | 658.8 KEL Kellogg on integrated marketing | 658.8 KOT Marketing management: a South Asian perspective | 658.8 KOT Marketing management: a South Asian perspective | 658.8 KOT Marketing management: a South Asian perspective |
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