Consumer behavior : a managerial perspective / Dheeraj Sharma, Jagdish N. Sheth, Banwari Mittal
Publication details: Cengage Learning, c2015. Delhi :Description: xviii, 536 pISBN:- 9788131528532
- 658.8342 SHA
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658.8342 SCH-11ed Consumer behavior / | 658.8342 SCH-11ed Consumer behavior / | 658.8342 SHA Neuromarketing: A Peep into customers minds | 658.8342 SHA Consumer behavior : | 658.8342 SHR Theory of consumer behaviour / | 658.8342 SOL Consumer behavior: Buying, having and being | 658.8343 ALD Mind to Mind Marketing: Communicating with 21st - Century Customers |
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