Jain, Subhash C., 1942-

Essentials of global marketing / Subhash C. Jain. - Lombard, Ill. : Marsh Publications, c2008. - ix, 598 p. : ill. ; 26 cm.

Includes bibliographical references and index.

9780971313040 (alk. paper)

2007024089


Export marketing.

HF1416 / .J348 2008

658.84 / JAI