Burgelman, Robert A.

Strategic management of technology and innovation / Robert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright. - 4th ed. - Chennai : McGraw-Hill Education (India), 2017, c2004. - xiv, 1208 p. : ill. ; 26 cm.

Includes indexes.

PART I - INTRODUCTION: INTEGRATING TECHNOLOGY AND STRATEGY A GENERAL MANAGEMENT PERSPECTIVE --
Technological Innovation --
Technological Innovation and Strategy --
PART II - DESIGN AND IMPLEMENTATION OF TECHNOLOGY STRATEGY: AN EVOLUTIONARY PERSPECTIVE --
Technological Evolution --
Industry Context --
Organizational Context --
Strategic Action --
PART III - ENACTMENT OF TECHNOLOGY STRATEGY-DEVELOPING A FIRM’S INNOVATIVE CAPABILITIES --
Internal and External Sources of Technology --
Linking new Technology and Novel Customer Needs --
Internal Corporate Venturing --
PART IV - ENACTMENT OF TECHNOLOGY STRATEGY: CREATING AND IMPLEMENTING A PRODUCT DEVELOPMENT STRATEGY --
New Product Development --
Building Competences/Capabilities Through New Product Development --
PART V - Conclusion: Innovation Challenges in Established Firms.


9780070683419 0070683417

2003054138


Technological innovations--Management.
New products--Management.
High technology industries--Management.

HD45 / .B799 2004

658.514 / BUR