TY - BOOK AU - Norman,Donald A. TI - The Invisible computer: why good products can fail, the personal computer is so complex, and information appliances are the solution SN - 0262640414 AV - HC79.H53 N67 1998 U1 - 004.16 21 PY - 1998/// CY - Cambridge, Mass. PB - MIT Press KW - High technology industries KW - Marketing KW - Human-computer interaction KW - Industrial design KW - Human engineering N1 - Includes bibliographical references (p. [285]-289) and index ER -