Stark, John <br/><br/>
Global product : strategy, product lifecycle management and the billion customer question  
by John Stark 
 - London :  Springer,  c2007. 
 - xiii, 215 p. :  ill. ;  24 cm. 
 - Decision engineering .
<br/><br/>Includes bibliographical references (p. [209]) and index. 
<br/><br/><label>ISBN: </label>9781846289149  
<br/><br/><label>LCCN: </label>2007930552 
<br/><br/><label>Nat. Bib. No.: </label>GBA731251  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>013731219  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product life cycle.<br/>Product management.<br/>Export marketing.
<br/><br/><label>Dewey Class. No.: </label>658.5 STA