Fisher, Tony <br/><br/>
The data asset : how smart companies govern their data for business success  
by Tony Fisher 
 - Hoboken, N.J. :  John Wiley & Sons,  c2009. 
 - xix, 220 p. :  ill. ;  24 cm. 
 - Wiley & SAS business series .
 - Wiley and SAS business series. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Making the case for better data -- Risk mitigation : how quality data keeps your company out of trouble -- Controlling costs with accurate and reliable data -- Optimizing revenue with quality data -- Governing your data -- Undisciplined organizations : a disaster waiting to happen -- Reactive organizations : trying to get beyond crisis mode -- Proactive organizations : reducing risk, avoiding uncertainty -- Governed organizations : trust in data pays multiple benefits -- The quality culture -- People -- Processes -- Undisciplined organizations : discovering the value of data quality tools -- Reactive organizations : choose the technology that gets the most from your applications -- Proactive organizations : bridging the chasm and becoming proactive -- Governed organizations : moving beyond data to business process automation. 
<br/><br/><label>ISBN: </label>9780470462263 
<br/><br/><label>LCCN: </label>2009010884 
<br/><br/><label>Nat. Bib. No.: </label>GBA939138  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015116641  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Database management.<br/>Business intelligence.<br/>Corporate governance.
<br/><br/><label>Dewey Class. No.: </label>005.74 FIS