TY  - BOOK
AU  - Jain,Subhash C.
AU  - Tucker,Lewis R.
TI  - International marketing: managerial perspectives 
SN  - 0534062709 
AV  - HF1009.5 .I545 1986
U1  - 658.84 
PY  - 1986///
CY  - Boston, Mass.
PB  - Kent Pub. Co.
KW  - Export marketing
KW  - Management
KW  - International business enterprises
N1  - Bibliography: p. 459-466
ER  -