Harvard business essentials : Crisis management.
Hiring and keeping the best people
- Boston : Harvard Business School Press, c2004.
- xx, 138 p. : ill. ; 24 cm.
- The Harvard business essentials series .
Includes bibliographical references (p. 125-130) and index.
Introduction -- Taking stock of potential perils -- Avoiding the avoidable -- Contingency planning -- Crisis recognition -- Containment -- Crisis resolution -- Mastering the media -- Learning from your experience -- Appendix A: Useful implementation tools -- Appendix B: How to write a press release