Kumar, Arun            <br/><br/>
Marketing management 
by Arun Kumar and N Meenakshi                    
 - New Delhi  Vikas Publishing  2010 
 - xxiii, 864p 
<br/><br/><label>ISBN: </label>9788125920625 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 KUM