TY  - BOOK
AU  - Fisk,Peter
TI  - Marketing genius 
SN  - 1841126810 (hbk.)
U1  - 658.802 FIS 
PY  - 2006///
CY  - New Delhi
PB  - Wiley India
KW  - Marketing
KW  - Management
N1  - Includes index
UR  - http://www.loc.gov/catdir/toc/fy0610/2006296395.html
UR  - http://www.loc.gov/catdir/enhancements/fy0653/2006296395-d.html
ER  -