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	1.	Consumer behaviour: building marketing strategy by Del I Hawkins, Roger J Best, Kenneth A Coney and Amit Mookerjee; Contributed by Eric C Koch by Hawkins, Del I Best, Roger J Coney, Kenneth A Mookerjee, Amit Koch, Eric C Edition: 9th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi TMH 2009 Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.8342 HAW, ... Items available for reference: Learning Resource Centre: Not For Loan (4)Call number: 658.8342 HAW, ... Add to cart (remove)
	2.	Consumer behavior by Roger D Blackwell, Paul W Miniard and James F Engel by Blackwell, Roger D Maniard, Paul W Engel, James F Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Cengage Learning c2006 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 BLA. Add to cart (remove)
	3.	Consumer behaviour: insights from Indian market / by Ramanuj Majumdar by Majumdar, Ramanuj Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : PHI Learning, c2010 Online access: https://www.kopykitab.com/index.php?route=pdfviewer/view&product_id=6734&parent_id=4371000 Availability: Items available for loan: Learning Resource Centre (5)Call number: 658.8342 MAJ, ... Items available for reference: Learning Resource Centre: Not For Loan (4). Add to cart (remove)
	4.	Consumer behavior and marketing strategy by J Paul Peter and Jerry C Olson by Peter, J. Paul Olson, Jerry C Edition: 7th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi McGraw Hill 2009 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 PET. Add to cart (remove)
	5.	Consumer behavior by Leon G Schiffman, Leslie Lazar Kanuk, S Ramesh Kumar and Joseph Wisenblit by Schiffman, Leon G Kanuk, Leslie Lazar Kumar, S Ramesh Wisenblit, Joseph Edition: 10th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson c2010 Availability: Items available for loan: Learning Resource Centre (4)Call number: 658.8342 SCH, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.8342 SCH. Add to cart (remove)
	6.	Consumer behaviour : Neeran Gautam text and cases / by Gautam, Neeran Jain, Kokil Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi Wisdom Publications c2008 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 GAU. Add to cart (remove)
	7.	Retail strategies: Jim Pooler understanding why we shop / by Pooler, Jim Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi Jaico c2008, 2010 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 POO. Add to cart (remove)
	8.	No cover image available No cover image available A Study of consumer perception on the user of mobile banking in the retail banking sector / Anu Pareek; Under guidance of Amit Jain by Pareek, Anu Jain, Amit [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2013 Availability: Not available: Learning Resource Centre: Lost (1). Add to cart (remove)
	9.	No cover image available No cover image available Consumer perception towards online shopping / Aditi Singhvi; Under guidance of Ashwini Sharma by Singhvi, Aditi Sharma, Ashwini [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2013 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2011/PR27. Add to cart (remove)
	10.	No cover image available No cover image available Factors affecting consumer buying behaviour in organised and unorganised retail sector / Fahad Qureshi; Under guidance of Sheetal Mundra by Qureshi, Fahad Mundra, Sheetal [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2013 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2011/PR26. Add to cart (remove)
	11.	Consumer behavior / Leon G. Schiffman, Joseph Wisenblit, S. Ramesh Kumar by Schiffman, Leon G Wisenblit, Joseph Kumar, S. Ramesh Edition: 11th ed. Publication details: Delhi : Pearson, c2016 Availability: Items available for loan: Learning Resource Centre (3)Call number: 658.8342 SCH-11ed, ... Add to cart (remove)
	12.	No cover image available No cover image available A Study on gender difference towards discounts and coupons at shopping malls / Rishabh Gupta; Under guidance of Richa Mishra by Gupta, Rishabh Mishra, Richa [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2016 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2014/PR254. Add to cart (remove)
	13.	No cover image available No cover image available A Study on customer perception and preference about cement brands / Sumit Pandey; Under guidance of Punam Mishra by Pandey, Sumit Mishra, Punam [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2016 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2014/PR255. Add to cart (remove)
	14.	No cover image available No cover image available Consumer behavior for two wheeler among young population / Deepak Singh Tanwar; Under guidance of Anupam Saxena by Tanwar, Deepak Singh Saxena, Anupam [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2017 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2015/PR407. Add to cart (remove)

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