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1.
International business by Michael R Czinkota, Ilkka A Ronkainen and Michael H Moffett by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2005
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.18 CZI, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.18 CZI.
2.
Principles information systems: a managerials approach by Ralph M Satir and George W Reynolds by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4038 STA.
3.
Marketing strategy: planning, implementation and control by Subhash C Jain by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2004
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.802 JAI.
4.
International marketing by Michael R Czinkota and Iikka A Ronkainen by
Edition: 8th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2007
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.84 CZI, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.84 CZI.
5.
Organizational behaviour / Debra L Nelson and James Campbell Quick. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi: Cengage Learning, c2009
Availability: Items available for loan: Learning Resource Centre (2)Call number: 302.35 NEL, ...
6.
Retail management by Patrick M Dunne and Robert F Lusch by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2002
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.87 DUN.
7.
Marketing research: a South Asian perspective by Gilbert A Churchill Jr, Dawn Iacobucci and D Israel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 CHU.
8.
Production and operations management by Martin K Starr by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2007, 2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.5 STA.
9.
Essentials of marketing research by William G Zikmund and Barry J Babin by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2007
Availability: Items available for loan: Learning Resource Centre (3)Call number: 658.83 ZIK, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 ZIK. Not available: Learning Resource Centre: Lost (1).
10.
Marketing channels: a management view by Bet Rosenbloom by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning New Delhi
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.87 ROS.
11.
Consumer behavior by Roger D Blackwell, Paul W Miniard and James F Engel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2006
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 BLA.
12.
Data mining: methods and techniques by A B M Shawkat Ali and Saleh A Wasimi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4038 ALI.
13.
Human resource selection by Robert D Gatewood, Hubert S Feild and Murray Barrick by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.3112 GAT.
14.
Principles of management by Richard L Daft by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658 DAF.
15.
Management: concepts and cases by Andrew J Dubrin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658 DUB.
16.
Marketing: planning, implementation and control by William M Pride and O C Ferrell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 PRI.
17.
Quantitative methods for business by David R Anderson, Dennis J Sweeney and Thomas A Williams by
Edition: 10th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2006, 2009
Availability: Items available for loan: Learning Resource Centre (4)Call number: 658.4033 AND, ... Items available for reference: Learning Resource Centre: Not For Loan (4).
18.
Theory of organization development and change by Thomas G Cummings and Christopher G Worley by
Edition: 8th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2005
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.406 CUM.
19.
Advertising and promotion : an IMC approach / by Terence A Shimp by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Cengage Learning, c2007
Availability: Items available for loan: Learning Resource Centre (2)Call number: 659.113 SHI, ...
20.
Marketing research by William G Zikmund and Barry J Babin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2007
Availability: Items available for loan: Learning Resource Centre (5)Call number: 658.83 ZIK, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 ZIK.
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