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1.
Philosophy of branding: great philosophers think brands by Thom Braun by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2004
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.82701 BRA.
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2.
Beyond branding: how the new values of transperency and integrity changing the world of brands Edited by Nicholas Ind by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 BEY.
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