Research methods for business: a skill building approach by Uma Sekaran
Material type: TextLanguage: English Publication details: New Delhi John Wiley & Sons c2010, 2012Edition: 5th edDescription: xx, 468pISBN:- 9788126531318
- 650.072 SEK
Contents:
Introduction to research -- Scientific investigation -- The research process: the broad problem area and defining the problem statement -- The research process: theoretical framework and hypothesis development -- The research process: elements of research design -- Measurement of variables: operational definition -- Measurement: scaling, reliability, validity -- Data collection methods -- Experimental designs -- Sampling -- Quantitative data analysis -- Quantitative data analysis: hypothesis testing -- Qualitative data analysis -- The research report
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Books | Learning Resource Centre | Compact Shelving | 650.072 SEK (Browse shelf(Opens below)) | Available | 15637 | ||
Books | Learning Resource Centre | Reserve Books | 650.072 SEK (Browse shelf(Opens below)) | Not for loan | 11824 | ||
Books | Learning Resource Centre | 650.072 SEK (Browse shelf(Opens below)) | Available | 4519 | |||
Books | Learning Resource Centre | 650.072 SEK (Browse shelf(Opens below)) | Available | 4184 | |||
Books | Learning Resource Centre | 650.072 SEK (Browse shelf(Opens below)) | Available | 2900 |
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Introduction to research -- Scientific investigation -- The research process: the broad problem area and defining the problem statement -- The research process: theoretical framework and hypothesis development -- The research process: elements of research design -- Measurement of variables: operational definition -- Measurement: scaling, reliability, validity -- Data collection methods -- Experimental designs -- Sampling -- Quantitative data analysis -- Quantitative data analysis: hypothesis testing -- Qualitative data analysis -- The research report
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