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Coolhunting : chasing down the next big thing / Peter A. Gloor and Scott M. Cooper.
Material type:
TextPublication details: New York : AMACOM, c2007.Description: xvii, 236 p. : ill. ; 24 cmISBN: - 0814473865
- 9780814473863
- 0814473865
- Cool hunting
- 658.472 22 GLO
- HD53 .G55 2007
Contents:
Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Books
|
Learning Resource Centre | MP Ranjan-JKLU Design Resource Centre | 658.472 GLO (Browse shelf(Opens below)) | Not for loan | 12438 |
Total holds: 0
Includes bibliographical references (p. [223]-230) and index.
Why "cool" matters -- Swarm creativity creates cool trends -- Swarms can better predict the future -- About trendsetters -- Coolhunters look for coolfarmers -- When swarms go mad -- Do-it-yourself coolhunting with technology -- Coolhunting by automated social network analysis -- Five steps to becoming a coolfarmer -- The coming world of swarm creativity.
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