The portable MBA in marketing by Charles D. Schewe and Alexander Watson Hiam

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TextSeries: The portable MBA seriesPublication details: New York : Wiley, c1998.Edition: 2nd edDescription: xiii, 497 p. ; 26 cmISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Learning Resource Centre	658.8 SCH (Browse shelf(Opens below))	Available		620

Total holds: 0

Rev. ed. of: The portable MBA in marketing / Alexander Hiam. c1992.

Includes bibliographical references (p. 475-477) and index.

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