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	1.	Consumer behaviour: building marketing strategy by Del I Hawkins, Roger J Best, Kenneth A Coney and Amit Mookerjee; Contributed by Eric C Koch by Hawkins, Del I Best, Roger J Coney, Kenneth A Mookerjee, Amit Koch, Eric C Edition: 9th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi TMH 2009 Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.8342 HAW, ... Items available for reference: Learning Resource Centre: Not For Loan (4)Call number: 658.8342 HAW, ... Add to cart (remove)
	2.	Consumer behavior by Roger D Blackwell, Paul W Miniard and James F Engel by Blackwell, Roger D Maniard, Paul W Engel, James F Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Cengage Learning c2006 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 BLA. Add to cart (remove)
	3.	Consumer behaviour: insights from Indian market / by Ramanuj Majumdar by Majumdar, Ramanuj Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : PHI Learning, c2010 Online access: https://www.kopykitab.com/index.php?route=pdfviewer/view&product_id=6734&parent_id=4371000 Availability: Items available for loan: Learning Resource Centre (5)Call number: 658.8342 MAJ, ... Items available for reference: Learning Resource Centre: Not For Loan (4). Add to cart (remove)
	4.	Consumer behavior and marketing strategy by J Paul Peter and Jerry C Olson by Peter, J. Paul Olson, Jerry C Edition: 7th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi McGraw Hill 2009 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 PET. Add to cart (remove)
	5.	Consumer behavior by Leon G Schiffman, Leslie Lazar Kanuk, S Ramesh Kumar and Joseph Wisenblit by Schiffman, Leon G Kanuk, Leslie Lazar Kumar, S Ramesh Wisenblit, Joseph Edition: 10th ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi Pearson c2010 Availability: Items available for loan: Learning Resource Centre (4)Call number: 658.8342 SCH, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.8342 SCH. Add to cart (remove)
	6.	Consumer behaviour : Neeran Gautam text and cases / by Gautam, Neeran Jain, Kokil Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi Wisdom Publications c2008 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 GAU. Add to cart (remove)
	7.	Retail strategies: Jim Pooler understanding why we shop / by Pooler, Jim Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi Jaico c2008, 2010 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 POO. Add to cart (remove)
	8.	No cover image available No cover image available A Study of consumer perception on the user of mobile banking in the retail banking sector / Anu Pareek; Under guidance of Amit Jain by Pareek, Anu Jain, Amit [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2013 Availability: Not available: Learning Resource Centre: Lost (1). Add to cart (remove)
	9.	No cover image available No cover image available Consumer perception towards online shopping / Aditi Singhvi; Under guidance of Ashwini Sharma by Singhvi, Aditi Sharma, Ashwini [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2013 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2011/PR27. Add to cart (remove)
	10.	No cover image available No cover image available Factors affecting consumer buying behaviour in organised and unorganised retail sector / Fahad Qureshi; Under guidance of Sheetal Mundra by Qureshi, Fahad Mundra, Sheetal [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2013 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2011/PR26. Add to cart (remove)
	11.	No cover image available No cover image available Decoding Lucknow : an insightful handbook of Lucknow consumers. by Indian Institute of Management Lucknow Material type: Text; Format: print ; Literary form: Not fiction Publication details: Lucknow : IIM, Centre for Markeing in Emerging Economies, Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 DEC. Add to cart (remove)
	12.	Consumer behavior / Leon G. Schiffman, Joseph Wisenblit, S. Ramesh Kumar by Schiffman, Leon G Wisenblit, Joseph Kumar, S. Ramesh Edition: 11th ed. Publication details: Delhi : Pearson, c2016 Availability: Items available for loan: Learning Resource Centre (3)Call number: 658.8342 SCH-11ed, ... Add to cart (remove)
	13.	No cover image available No cover image available A Study on gender difference towards discounts and coupons at shopping malls / Rishabh Gupta; Under guidance of Richa Mishra by Gupta, Rishabh Mishra, Richa [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2016 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2014/PR254. Add to cart (remove)
	14.	No cover image available No cover image available A Study on customer perception and preference about cement brands / Sumit Pandey; Under guidance of Punam Mishra by Pandey, Sumit Mishra, Punam [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2016 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2014/PR255. Add to cart (remove)
	15.	No cover image available No cover image available Consumer behavior for two wheeler among young population / Deepak Singh Tanwar; Under guidance of Anupam Saxena by Tanwar, Deepak Singh Saxena, Anupam [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2017 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: MBA2015/PR407. Add to cart (remove)
	16.	No cover image available No cover image available Impact of green marketing practices on consumer purchase behavior : study with reference to consumer durable goods in India / Mayank Bhatia; Under the supervision of Amit Jain by Bhatia, Mayank Jain, Amit [Guide] Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Jaipur : JK Lakshmipat University, 2017 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.802 BHA. Add to cart (remove)
	17.	No cover image available No cover image available Study on customer statisfaction level of Balkrishna Boilers Pvt Ltd by Shabana, Mehar by Mehar, Shabana Sheetal, Mundra [Guide] Material type: Text; Format: print ; Literary form: Not fiction Publication details: Jaipur : JK Lakshmipat University, 2019 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 2017BBA026/PR659. Add to cart (remove)
	18.	No cover image available No cover image available Process flow of report dispatch and suggest measures towards increased patient satisfaction by Shikha, Singh by Singh, Shikha Sheetal, Mundra Material type: Text; Format: print ; Literary form: Not fiction Publication details: Jaipur : JK Lakshmipat University, 2019 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 2017BBA027/660. Add to cart (remove)

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