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1.
Marketing research David A Aaker, V Kumar and George S Day by
Edition: 9th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Wiley India c2007, 2009
Availability: Items available for loan: Learning Resource Centre (3)Call number: 658.83 AAK, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 AAK.
2.
Marketing research by David J Luck and Ronald S Ronald by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi PHI Learning 2010
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.83 LUC, ...
3.
Marketing research by G C Beri by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi TMH c2008, 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 BER.
4.
Operation research with C programs by S Kalavathy by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida Vikas Publishing 2010
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.4034 KAL, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.4034 KAL.
5.
Research methodology by A Mustafa by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi AITBS Publishers 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 001.42 MUS.
6.
Marketing research: a South Asian perspective by Gilbert A Churchill Jr, Dawn Iacobucci and D Israel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 CHU.
7.
Essentials of marketing research by William G Zikmund and Barry J Babin by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2007
Availability: Items available for loan: Learning Resource Centre (3)Call number: 658.83 ZIK, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 ZIK. Not available: Learning Resource Centre: Lost (1).
8.
Research design and methods : a process approach / by Kenneth S. Bordens and Bruce B. Abbott. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi TMH c2005, 2007
Other title:
  • Research design and methods
Availability: Items available for loan: Learning Resource Centre (1)Call number: 001.42 BOR.
9.
Marketing research by William G Zikmund and Barry J Babin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2007
Availability: Items available for loan: Learning Resource Centre (5)Call number: 658.83 ZIK, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 ZIK.
10.
Operations research by A M Natarajan, P Balasubramani and A Tamilarasi by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Pearson c2005, 2006
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4034 NAT.
11.
Principles of operations research: with applications to managerial decisions by Harvey M Wagner by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi PHI Learning 2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4034 WAG.
12.
Data analysis in business research: a step by step nonparametric approach by D Israel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles Response Books c2008, 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.0151954 ISR.
13.
Marketing research: text and cases by Harper W Boyd, Ralph Westfall and Stanley F Stach by
Edition: 7th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi All India Traveller Bookseller
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.83 BOY, ...
14.
Marketing research : an applied orientation / Naresh K. Malhotra; Satyabhushan Dash by
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Pearson Education c2010
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.83 MAL, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 MAL.
15.
Marketing research: tools and technologies by Nigel Bradely by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York Oxford University Press c2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 BRA.
16.
The Art of funding and implementing ideas: a guide to proposal development and project management by Arnold R Shore and John M Carfora by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angles Sage Publications c2011
Availability: Items available for loan: Learning Resource Centre (1)Call number: 378.1736 SHO.
17.
Marketing research by Alvin C Burns and Ronald F Bush by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Pearson c2006, 2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 BUR.
18.
Handbook of marketing scales: multi item measures for marketing and consumer behavior research by William O Bearden, Richard G. Netemeyer and Kelly L. Haws by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: California Sage 2011
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.83 BEA.
19.
Consumer behavior by Leon G. Schiffman and Leslie Lazar Kanuk. by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, NJ : Prentice Hall, c1994
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8342 SCH.
20.
Visual communication research design by Keith Kenny by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York Routledge c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 302.222 KEN.
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