| 000 | 00681nam a2200229Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20111227111602.0 | ||
| 008 | 111104s9999 xx 000 0 und d | ||
| 020 | _a9780415443272 | ||
| 040 | _cLRC | ||
| 041 | _aEnglish | ||
| 082 | _a658.827 HED | ||
| 100 |
_aHeding, Tilde _92447 |
||
| 245 |
_aBrand management: research, theory and practice _cby Tilde Heding, Charlotte F Knudtzen and Mogens Bjerre |
||
| 260 |
_aLondon _bRoutledge _cc2009 |
||
| 300 | _axviii, 267p | ||
| 650 |
_aBrand name products _vManagement _92448 |
||
| 650 |
_aBranding (Marketing) _92449 |
||
| 700 |
_aKnudtzen, Charlotte F _92450 |
||
| 700 |
_aBjerre, Mogens _92451 |
||
| 942 |
_cBK _2ddc |
||
| 999 |
_c1288 _d1288 |
||