000 | 01330cam a2200301 a 4500 | ||
---|---|---|---|
001 | 16078376 | ||
003 | OSt | ||
005 | 20121222104834.0 | ||
008 | 100201s2010 ii a b 001 0 eng | ||
010 | _a 2010000158 | ||
020 | _a9788132103004 | ||
040 |
_aDLC _cDLC _dDLC |
||
082 | 0 | 0 | _a658.80092 SHE |
100 | 1 |
_aSheth, Jagdish N _94084 |
|
245 | 1 | 0 |
_aLegends in marketing: Jagdish N. Sheth _cEdited by Balaji C. Krishnan. |
260 |
_aNew Delhi ; _aThousand Oaks, Calif. : _bSAGE Publications, _c2010. |
||
300 |
_a8 v. : _bill. _c25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _av. 1. Consumer behavior : conceptual foundations -- v. 2. Consumer behavior : empirical research -- v. 3. Visioning the future -- v. 4. International marketing -- v. 5. Managerial marketing : the early years -- v. 6. Managerial marketing : current thought -- v. 7. Organizational buyer behavior -- v. 8. Relationship marketing. | |
600 | 1 | 0 |
_aSheth, Jagdish N. _94085 |
650 | 0 | _aMarketing. | |
650 | 0 |
_aConsumer behavior. _94086 |
|
650 | 0 |
_aMarketing _xManagement. _94087 |
|
700 | 1 |
_aKrishnan, Balaji C. _94088 |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2ddc _cREF |
||
999 |
_c1334 _d1334 |