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Strategic brand management : building, measuring, and managing brand equity by Kevin Lane Keller, Vanitha Swaminathan

By: Contributor(s): Material type: TextTextPublisher: Noida : Pearson Education, 2023Edition: 5th edDescription: xxx, 642 pContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789353946135
Subject(s): DDC classification:
  • 658.827 22 KEL
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Learning Resource Centre 658.827 KEL (Browse shelf(Opens below)) Available 15472
Total holds: 0

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