Mudie, Peter  <br/><br/>
Services marketing management 
Peter Mudie and Angela Pirrie 
 - 3rd ed 
 - Noida  Butterworth-Heinemann  2009 
 - xii, 267p 
<br/><br/><label>ISBN: </label>9788131206553 
<br/><br/><label>Subjects--Topical Terms: </label>--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 MUD