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41.
Philosophy of branding: great philosophers think brands by Thom Braun by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2004
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.82701 BRA.
42.
The Interviewer's handbook: successful interviewing techniques for the workplace by Sandra Bunting by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c2005
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.3112 BUN.
43.
The Leadership skills handbook: 50 key skills from 1000 leaders by Jo Owen by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4092 OWE.
44.
Training design manual: the complete practical guide to creating effective and successful training programme by Tony Bray by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.312404 BRA.
45.
Transport communications: understanding global networks enabling transport services by John Tiffin and Chris Kissling by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 384.043 TIF.
46.
Turnaround leadership: making decisions, rebuilding trust and delivering results after a crisis by Shaun Ocallaghan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4 CAL.
47.
Up close and personal: customer relationship marketing @ work by Paul R Gamble, Merlin Stone, Neil Woodcock and Bryan Foss by
Edition: 3rd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2007
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.812 GAM.
48.
Beyond branding: how the new values of transperency and integrity changing the world of brands Edited by Nicholas Ind by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 BEY.
49.
Developing your assertiveness by Sue Bishop by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c1996, 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 650.13 BIS.
50.
Develop your PR skills by Neil Richardson and Lucy Laville by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 659.2 RIC.
51.
Effective financial management by Brian Finch by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.15 FIN.
52.
Essential quantitative methods for business, management and finance by Les Oakshott by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Palgrave Mcmillan c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.01513 OAK.
53.
Global logistics: new directions in supply chain management Edited by Donald Waters by
Edition: 6th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.7 GLO.
54.
How to understand business finance by Robert Cinnamon, Brian Helweg-Larsen and Paul Cinnamon by
Edition: 2nd ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c2002, 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.15 CIN.
55.
Marketing accountability by Malcolm McDonald and Peter Mouncey by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.80072 MCD.
56.
The handbook of logistics and distribution management edited by Alan Rushton, Phil Croucher and Peter Baker. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Kogan Page, 2010
Other title:
  • Handbook of logistics and distribution management
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.7 HAN.
57.
New strategic brand management : creating and sustaining brand equity long term by Jean-Noel Kapferer by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Kogan Page 8175542918
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 KAP.
58.
The SAGE handbook of international marketing edited by Masaaki Kotabe and Kristiaan Helsen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : SAGE, 2009
Other title:
  • International marketing
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.84 SAG.
59.
Marketing : critical perspectives on business and management edited by Michael J. Baker. by Series: Critical perspectives on business and management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; New York : Routledge, 2001
Online access:
Availability: Items available for reference: Learning Resource Centre: Not For Loan (5)Call number: 658.8 MAR, ...
60.
Fluid mechanics by Pijush K Kundu and Ira M Cohen by
Edition: 4th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London Academic Press c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 620.106 KUN.
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