Innovation by design :

Gaynor, Gerard H.

Innovation by design : what it takes to keep your company on the cutting edge / Gerard H. (Gus) Gaynor. - New Delhi : BPI India Pvt Ltd, 2012. - xviii, 302 p. ; 24 cm.

Includes bibliographical references and index.

Perspectives on Innovation -- Innovation Types and Product Classes -- Genesis of Innovation -- The Innovation Process -- Innovation Process Design -- What Is Organizational Culture? -- Culture: From Theory to Practice -- Dimensions of Organizational Resources -- Dimensions of Organizational Infrastructure -- What It Takes to Be an Innovator -- The Virtual Innovation Prevention Department -- The Innovation Audit -- Making Innovation Happen. Ch. 1. Ch. 2. Ch. 3. Ch. 4. Ch. 5. Ch. 6. Ch. 7. Ch. 8. Ch. 9. Ch. 10. Ch. 11. Ch. 12. Ch. 13.

"Gus Gaynor's Innovation by Design is a guide to becoming an organization that creates economic value through companywide innovation. Treating innovation from a systems perspective, the book demonstrates that developing an innovative organization comes from understanding a coherent set of principles and guidelines, and provides the fundamental ground rules to transform a corporate culture into one that values originality and provides the proper support for new and valuable ideas."--BOOK JACKET.

0814406963 9788184975338

2002001988


Industrial management.
Organizational change.
Creative ability in business.

HD31 / .G383 2002

658.4063 / GAY
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