Beyond branding: how the new values of transperency and integrity changing the world of brands
Beyond branding: how the new values of transperency and integrity changing the world of brands Edited by Nicholas Ind - London Kogan Page 2008 - xviii, 236p
9780749442125
Brand name products
Business choice
Product management
658.827 BEY
9780749442125
Brand name products
Business choice
Product management
658.827 BEY