Brands and the brain : (Record no. 13096)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00583 a2200193 4500 |
| CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220630112842.0 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220630b ||||| |||| 00| 0 eng d |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780143452614 |
| CATALOGING SOURCE | |
| Transcribing agency | LRC |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 22 |
| Classification number | 658.407124 |
| Item number | SAH |
| MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sahay, Arvind |
| 9 (RLIN) | 10229 |
| TITLE STATEMENT | |
| Title | Brands and the brain : |
| Remainder of title | how to use neuroscience to create impactful brands |
| Statement of responsibility, etc. | by Arvind Sahay |
| PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Penguin Portfolio, |
| Place of publication, distribution, etc. | Gurugram : |
| Date of publication, distribution, etc. | 2022. |
| PHYSICAL DESCRIPTION | |
| Extent | viii, 352 p. |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 2443 |
| Topical term or geographic name entry element | Brand management |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 2491 |
| Topical term or geographic name entry element | Computational neuroscience. |
| ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Learning Resource Centre | Learning Resource Centre | 08/07/2022 | 20 | 499.00 | 3 | 2 | 658.407124 SAH | 14761 | 10/02/2023 | 22/11/2022 | 499.00 | 08/07/2022 | Books |