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Marketing planning & strategy : Subhash C. Jain. cases /

By: Material type: TextTextPublication details: Mason, Ohio : Thomson., c2005.Edition: 7th edDescription: 374 pISBN:
  • 0759341893
Other title:
  • Marketing planning and strategy
Subject(s): DDC classification:
  • 658.802 JAI
LOC classification:
  • HF5415.13 .J35 2000
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Includes bibliographical references and indexes.

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