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1.
Marketing moves: a new approach to profits, growth, and renewal by Philip Kotler, Dipak C. Jain and Suvit Maesincee by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2002
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 KOT.
2.
Spanning Silos: The New CMO Imperative by David A. Aaker by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston Harvard Business School Press 2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 AAK.
3.
What is Marketing? Silk, Alvin J. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston Harvard Business School Pres 2006
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 SIL.
4.
Evolve!: succeeding in the digital culture of tomorrow by Rosabeth Moss Kanter by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2001
Other title:
  • E-volve!
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4062 KAN.
5.
Judo strategy: turning your competitors' strength to your advantage by David B Yoffie and Mary Kwak by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2001
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4012 YOF.
6.
Loyalty rules! : how today's leaders build lasting relationships by Frederick F Reichheld by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2001
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.8121 REI, ...
7.
Harvard business essentials : hiring and keeping the best people. Series: The Harvard business essentials series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2002
Other title:
  • Hiring and keeping the best people
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.31 HAR.
8.
Harvard business essentials : Crisis management. Series: The Harvard business essentials series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, c2004
Other title:
  • Hiring and keeping the best people
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4056 HAR.
9.
The HR scorecard : linking people, strategy, and performance / Brian E. Becker, Mark A. Huselid, Dave Ulrich. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2001
Other title:
  • H.R. scorecard
  • Human resources scorecard
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.3 BEC.
10.
Coaching and mentoring : how to develop top talent and achieve stronger performance. by Series: The Harvard business essentials series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Massachusetts : Harvard Business School Press, 2004
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.3124 COA, ...
11.
Power, influence, and persuasion : sell your ideas and make things happen. by Series: Harvard business essentials series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Massachusetts : Harvard Business School Press, c2005
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.4092 POW, ...
12.
Eureka Forbes Ltd. : managing the selling effort (A) (Photonovel version) / Narayan Das, Kallol Das, Kerry Herman by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harvard, Harvard Business School, 2013
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.820722 DAS.
13.
Mass career customization : aligning the workplace with today's nontraditional workforce / Cathleen Benko, Anne Weisberg. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2007
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.3128 BEN.
14.
Harvard business review on strategies for growth. Series: The Harvard business review paperback series
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Boston, MA : Harvard Business School Press, c1998
Other title:
  • Strategies for growth
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658 HAR.
15.
Harvard business essentials : managing creativity and innovation. Series: The Harvard business essentials series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass.: Harvard Business School, [2003]
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.514 HAR.
16.
The Medici Effect, with a new preface and discussion guide: what elephants and epidemics can teach us about innovation / by
Publication details: Harvard Business School Press 2006
Availability: Not available: Learning Resource Centre: Ordered (1).
17.
The other side of innovation : solving the execution challenge / Vijay Govindarajan, Chris Trimble. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Pub., c2010
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.4063 GOV.
18.
Five minds for the future by Howard Gardner. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass : Harvard Business School Press, 2006
Availability: Items available for loan: Learning Resource Centre (1)Call number: 153.9 GAR. Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 153.9 GAR.
19.
The innovator's dilemma : when new technologies cause great firms to fail / Clayton M. Christensen. by Series: The management of innovation and change series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c1997
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658 CHR.
20.
The future of management / Gary Hamel ; with Bill Breen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2007
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658 HAM.
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