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1.
Advertising and promotion : an integrated marketing communications approach by Chris Hackley by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publications, c2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 659.1 HAC.
2.
The face-to-face book : why real relationships rule in a digital marketplace / Ed Keller and Brad Fay by
Publication details: New York : Free Press, c2012
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 KEL.
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