Beyond branding: how the new values of transperency and integrity changing the world of brands Edited by Nicholas Ind

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Material type: Text

TextLanguage: English Publication details: London Kogan Page 2008Description: xviii, 236pISBN:

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Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Learning Resource Centre	658.827 BEY (Browse shelf(Opens below))	Available		806

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Previous	658.82 FAL 1001 ideas to create retail excitement	658.820722 DAS Eureka Forbes Ltd. : managing the selling effort (A) (Photonovel version) /	658.822 SAR Marketing Management for Nonprofit Organizations	658.827 BEY Beyond branding: how the new values of transperency and integrity changing the world of brands	658.827 BRA Brand management /	658.827 CHA A studyon deciphering the antecedents of brand avoidance /	658.827 CHA A studyon deciphering the antecedents of brand avoidance /	Next

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