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Advertising and promotion and other aspects of intergrated marketing communications / Terence A Shimp, J Craig Andrews

By: Contributor(s): Publication details: Cengage Learning, c2013. Delhi :Edition: 9th edDescription: xxii, 729 pISBN:
  • 9788131528242
DDC classification:
  • 659.113 SHI-9ed
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Holdings
Item type Current library Call number Status Date due Barcode Item holds
Books Books Learning Resource Centre 659.113 SHI-9ed (Browse shelf(Opens below)) Available 10979
Total holds: 0

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