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41.
Business and competitive dynamics : survival and growth strategies / editors D P Goyal, Manoranjan P. Ram; Taruna Gautam by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi : Ghaziabad : Macmillan, Institute of Management Education, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4012 BUS.
42.
Contemporary management / Gareth R. Jones, Jennifer M. George. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658 JON.
43.
Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins. by
Edition: 6th ed. International edition 2008.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.802 WAL.
44.
Financial institutions management : a risk management approach / Anthony Saunders, Marcia Millon Cornett. by Series: The McGraw-Hill/Irwin series in finance, insurance, and real estate
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill Irwin, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 332.1068 SAU.
45.
Strategic communication in business and the professions / Dan O'Hair, Gustav W. Friedrich, Lynda Dee Dixon. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson, 2012, c2008
Availability: Not available: Learning Resource Centre: Checked out (1).
46.
Strategic brand management : building, measuring and managing brand equity / Kevin Lane Keller by
Edition: 3rd ed.
Publication details: New Delhi : Prentice Hall of India, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 KEL.
47.
communicating at work : principles and practices for business and the professions / Ronald B. Adler, Jeanne Marquardt Elmhorst by
Edition: 9th ed.
Publication details: Boston : McGraw Hill, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.452 ADL.
48.
Human resource management / Lloyd L Byars, Leslie W. Rue by
Edition: 9th ed.
Publication details: Boston: McGraw-Hill, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.3 BYA.
49.
The game-changer : how you can drive revenue and profit growth with innovation / A.G. Lafley & Ram Charan. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Crown Business, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4092 LAF.
50.
Managing oneself / Peter F. Drucker. by Series: Harvard Business review classics
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business Press, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 650.1 DRU.
51.
The new age of innovation : driving cocreated value through global networks / C.K. Prahalad, M.S. Krishnan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai : McGraw Hill, 2018, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4012 PRA.
52.
Financial management Johathan Berk and Peter DeMarzo by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.15 BER.
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