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Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A Belch, Keyoor Purani

By:

Belch, George E

Contributor(s):

Belch, Michael A Purani, Keyoor

Publication details: TMH, New Delhi : 2013.Edition: 9th edDescription: xliii, 1016 pISBN:

9781259026850

Subject(s):

Advertising. Marketing communication

DDC classification:

659.113 BEL-9ed

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Holdings ( 2 )
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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Books	Learning Resource Centre	659.113 BEL-9ed (Browse shelf(Opens below))	Available		11821
Books	Learning Resource Centre	659.113 BEL-9ed (Browse shelf(Opens below))	Available		4590

Total holds: 0

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