Results of search for 'ccl=su:{Marketing.}' › Learning Resource Center catalog

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	161.	Experiential marketing : a practical guide to interactive brand experiences / Shaz Smilansky. by Smilansky, Shaz Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, 2009 Online access: Table of contents only Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 SMI. Add to cart (remove)
	162.	Great answers to tough marketing questions / P.R. Smith. by Smith, P. R. (Paul Russell), 1957- Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Kogan Page, 2010 Online access: Table of contents Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 SMI. Add to cart (remove)
	163.	The handbook of field marketing : a complete guide to understanding and outsourcing face-to-face direct marketing / Alison Williams & Roddy Mullin. by Williams, Alison Mullin, Roddy Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, 2008 Online access: Table of contents only Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 WIL. Add to cart (remove)
	164.	An introduction to market & social research : planning & using research tools & techniques / Karen Adams & Ian Brace. by Adams, Karen Brace, Ian, 1949- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, 2006 Other title: Introduction to market and social research Online access: Table of contents only Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 ADA. Add to cart (remove)
	165.	Key marketing skills : strategies, tools, and techniques for marketing success / Peter Cheverton by Cheverton, Peter Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi ; Kogan Page, 2010 Online access: Table of contents Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 CHE. Items available for reference: Learning Resource Centre: Not For Loan (1). Add to cart (remove)
	166.	Branding a store : how to build successful retail brands in a changing marketplace / Ko Floor. by Floor, Ko Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, 2006 Online access: Table of contents only Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 FLO. Add to cart (remove)
	167.	Branding your business : promoting your business, attracting customers and standing out in the market place / James Hammond. by Hammond, James, 1952- Series: Sunday Times business enterprise series Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page Limited, c2008 Online access: Table of contents Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 HAM. Add to cart (remove)
	168.	Winning new business : essential selling skills for non-sales people / Richard Denny. by Denny, Richard, 1944- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Kogan Page, 2008 Online access: Table of contents only Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.85 DEN. Add to cart (remove)
	169.	Distribution channels : understanding and managing channels to market / Julian Dent. by Dent, Julian, 1957- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, 2008 Online access: Table of contents only Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.788 DEN. Add to cart (remove)
	170.	Blog, podcast, Google, sell : the complete guide to making online profit / Cresta Norris. by Norris, Cresta Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, c2011 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 NOR. Add to cart (remove)
	171.	Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan and Calvin Jones. by Ryan, Damian Jones, Calvin Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2012 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 RYA-U. Add to cart (remove)
	172.	Key account management in financial services : tools and techniques for building strong relationships with major clients / Peter Cheverton ... [et al]. by Cheverton, Peter Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Kogan Page, 2010 Online access: Table of contents Availability: Items available for loan: Learning Resource Centre (1)Call number: 332.10688 KEY. Items available for reference: Learning Resource Centre: Not For Loan (1). Add to cart (remove)
	173.	From idea to profit : how to market innovative products and services / consultant editor, Adam Jolly. by Jolly, Adam Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, 2005 Online access: Table of contents Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 JOL. Add to cart (remove)
	174.	Designing and managing the supply chain : concepts, strategies, and case studies / David Simchi-Levi, Philip Kaminsky, Edith Simchi-Levi, Ravi Shankar by Simchi-Levi, David. Kaminsky, Philip Simchi-Levi, Edith. Shankar, Ravi Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : TMH, 2010,c2008 Availability: Items available for loan: Learning Resource Centre (5)Call number: 658.7 DES, ... Items available for reference: Learning Resource Centre: Not For Loan (4)Call number: 658.7 DES, ... Add to cart (remove)
	175.	Marketing research / Carl McDaniel, Jr., Roger Gates. by McDaniel, Carl D Gates, Roger H, 1942- Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Wiley India, 2011, c2010 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 MCD. Items available for reference: Learning Resource Centre: Not For Loan (1). Add to cart (remove)
	176.	Sales and distribution management : text and cases / Krishna K. Havaldar, Vasant M. Cavale by Havaldar, Krishna K Cavale, Vasant M Edition: 2nd ed. Publication details: New Delhi : TMH, 2012, c2011 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.81 HAV. Add to cart (remove)
	177.	International marketing and export management / Gerald Albaum, Edwin Duerr. by Albaum, Gerald Duerr, Edwin Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Pearson, 2013 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.84 ALB. Add to cart (remove)
	178.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A Belch, Keyoor Purani by Belch, George E Belch, Michael A Purani, Keyoor Edition: 9th ed. Publication details: New Delhi : TMH, 2013 Availability: Items available for loan: Learning Resource Centre (2)Call number: 659.113 BEL-9ed, ... Add to cart (remove)
	179.	Marketing research : concepts, practices and cases / Sunanda Easwaran, Sharmila J. Singh by Easwaran, Sunanda Singh, Sharmila J Publication details: New Delhi : OUP, 2013 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 EAS. Add to cart (remove)
	180.	Relationship marketing / by Mark Godson. by Godson, Mark Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford : New Delhi : Oxford University Press, 2009 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.812 GOD. Add to cart (remove)

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