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101.
Review of marketing research (Vol.2.) / editor Naresh K Malhotra by
Publication details: New Delhi : PHI, c2006
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 REV.
102.
Multilevel analysis for applied research : it's just regression! / Robert Bickel ; series editor's note by David A. Kenny. by Series: Methodology in the social sciences
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : New Delhi : Guilford Press, New Age International, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 001.422 BIC.
103.
Business research : a practical guide for undergraduate & postgraduate students / Jill Collis & Roger Hussey. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Palgrave Macmillan, 2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 650.072 COL.
104.
Research methods for organizational studies / Donald P. Schwab. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mahwah, N.J. : New Delhi : L. Erlbaum Associates, Ane Books India, 2005
Availability: Items available for loan: Learning Resource Centre (1)Call number: 302.35072 SCH.
105.
Research methods for science / Michael P. Marder. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Cambridge University Press, 2011
Availability: Items available for loan: Learning Resource Centre (1)Call number: 507.2 MAR.
106.
How to read and critique a scientific research article : notes to guide students reading primary literature (with teaching tips for faculty members) / Yeong Foong May by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : World Scientific, c2014
Availability: Items available for loan: Learning Resource Centre (1)Call number: 507.2 YEO.
107.
Introduction to operations research / Frederick S. Hillier, Gerald J. Lieberman, Bodhibrata Nag, Preetam Basu by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : McGraw-Hill Higher Education, 2014, c2010
Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.4032 HIL-9ed, ... Items available for reference: Learning Resource Centre: Not For Loan (4)Call number: 658.4032 HIL-9ed, ...
108.
Second National Conference on Management Science and Practice, March 9-11, 2007 / editor, N. Ravichandran ; organized by ORSI--Ahmedabad Chapter in collaboration with P & QM Area, IIMA. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Allied Publishers, c2008
Other title:
  • 2nd National Conference on Management Science and Practice, March 9-11, 2007
  • Management Science and Practice, MSP 2007
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4034 SEC.
109.
Marketing research : Naresh K. Malhotra; Satyabhusan Das an applied orientation / by
Edition: 5th ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Education, c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 MAL.
110.
Statistical methods for practice and research : a guide to data analysis using SPSS / Ajai S. Gaur, Sanjaya S. Gaur. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi ; Response Books, c2006
Availability: Items available for loan: Learning Resource Centre (1)Call number: 519.50285536 GAU.
111.
The management of technological innovation : strategy and practice / Mark Dodgson, David Gann, Ammon Salter. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Oxford University Press, 2008
Online access:
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.4062 DOD.
112.
Qualitative research in management : methods and experiences / edited by Rajen K. Gupta and Richa Awasthy by
Publication details: New Delhi : Sage, 2015
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.00721 QUA.
113.
Researching educational leadership : methods and approaches / Mark Brundrett and Christopher Rhodes. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, CA : Sage Publications, 2013
Availability: Items available for loan: Learning Resource Centre (1)Call number: 371.20072 BRU.
114.
Doing your business research project / John Beech by
Publication details: New Delhi : Sage, 2015
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658 BEE.
115.
Optimization in operations research / Ronald L. Rardin. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, 1998
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 519.7 RAR.
116.
Humanizing big data : marketing at the meeting of data, social science and consumer insight / Colin Strong. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, c2015
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8340285 STR.
117.
The research student's guide to success / Pat Cryer by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Viva Books, c1999
Availability: Items available for loan: Learning Resource Centre (1)Call number: 378.170281 CRY.
118.
Decoding the irrational consumer : how to commission, run and generate insights from neuromarketing research / Darren Bridger. by Series: Marketing science series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Kogan Page : 2015
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.834 BRI.
119.
Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]. by
Edition: International edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, c2008
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 ESS.
120.
MLA handbook for writers of research papers. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Affiliated East-West Press (EPW), 2000
Other title:
  • Handbook for writers of research papers
Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 808.027 MLA.
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