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1.
Marketing research: a South Asian perspective by Gilbert A Churchill Jr, Dawn Iacobucci and D Israel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Cengage Learning c2009
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.83 CHU.
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2.
Data analysis in business research: a step by step nonparametric approach by D Israel by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles Response Books c2008, 2010
Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.0151954 ISR.
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Naked conversations : how blogs are changing the way businesses talk with customers / Robert Scoble and Shel Israel. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : John Wiley, c2006
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Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 659.2 SCO.
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