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	1.	Guerrilla marketing in 30 days / by Jay Conrad Levinson and Al Lautenslager. by Levinson, Jay Conrad Lautenslager, Al Material type: Text; Format: print ; Literary form: Not fiction Publication details: [Irvine Calif.] : Entrepreneur Press, c2005 Other title: Guerrilla marketing in thirty days Online access: Publisher description Contributor biographical information Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8 LEV. Add to cart (remove)
	2.	Fashion brands: branding style from Armani to Zara by Mark Tungate by Tungate, Mark Edition: 2nd ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London Kogan Page 2009 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 TUN. Add to cart (remove)
	3.	Shopper marketing: how to increase purchase decisions at the point of scale Edited by Markus Stahlberg and Ville Maila by Maila, Ville Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: London Kogan Page 2010 Availability: Items available for loan: Learning Resource Centre (1)Call number: 659.1 SHO. Add to cart (remove)
	4.	Global marketing and advertising: understanding cultural paradoxes by Marieke De Mooij by DE Mooij, Marieke Edition: 3rd ed Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Los Angeles Sage Publications c2010 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.802 DE. Add to cart (remove)
	5.	The best digital marketing campaigns in the world : mastering the art of customer engagement / Damian Ryan and Calvin Jones. by Ryan, Damian Jones, Calvin Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New Delhi : Kogan Page, c2011 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 RYA. Add to cart (remove)
	6.	Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A Belch, Keyoor Purani by Belch, George E Belch, Michael A Purani, Keyoor Edition: 9th ed. Publication details: New Delhi : TMH, 2013 Availability: Items available for loan: Learning Resource Centre (2)Call number: 659.113 BEL-9ed, ... Add to cart (remove)
	7.	The best digital marketing campaigns in the world II / Damian Ryan. by Ryan, Damian Edition: [2nd ed.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2014 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 RYA-2ed. Add to cart (remove)
	8.	Online marketing : a customer-led approach / Richard Gay, Alan Charlesworth and Rita Esen by Gay, Richard Charlesworth, Alan Esen, Rita Publication details: New Delhi : OUP, c2007 Availability: Items available for loan: Learning Resource Centre (5)Call number: 658.872 GAY, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.872 GAY. Add to cart (remove)
	9.	Humanizing big data : marketing at the meeting of data, social science and consumer insight / Colin Strong. by Strong, Colin (Business writer) Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Kogan Page, c2015 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.8340285 STR. Add to cart (remove)
	10.	Campaigns that shook the world : the evolution of public relations / Danny Rogers ; with a foreword by Martin Sorrell. by Rogers, Danny [author.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Kogan Page, c2015 Availability: Items available for loan: Learning Resource Centre (1)Call number: 659.113 ROG. Add to cart (remove)
	11.	Social media marketing / Tracy Tuten, Michael Solomon by Tuten, Tracy Solomon, Michael Publication details: New Delhi : Pearson, 2015, c2013 Availability: Items available for loan: Learning Resource Centre (2)Call number: 658.872 SOL, ... Add to cart (remove)
	12.	The face-to-face book : why real relationships rule in a digital marketplace / Ed Keller and Brad Fay by Keller, Ed Fay, Brad Publication details: New York : Free Press, c2012 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.872 KEL. Add to cart (remove)
	13.	Integrated marketing communications / Kirti Dutta by Dutta, Kirti Publication details: New Delhi : OUP, c2016 Availability: Items available for loan: Learning Resource Centre (4)Call number: 659.1 DUT, ... Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 659.1 DUT. Add to cart (remove)
	14.	Guerrilla marketing on the Internet : the complete guide to making money on-line / Jay Conrad Levinson and Charles Rubin by Levinson, Jay Conrad Rubin, Charles Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Judy Piatkus, c1995 Availability: Items available for reference: Learning Resource Centre: Not For Loan (1)Call number: 658.872 LEV. Add to cart (remove)
	15.	Newsjacking : the Urgent Genius of real-time advertising by Grant Hunter and Jon Burkhart by Hunter, Grant Burkhart, Jon Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : Thames & Hudson, 2013 Availability: Items available for loan: Learning Resource Centre (1)Call number: 658.827 HUN. Add to cart (remove)

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